Playtex V-4608 18 Hour Stylish Support Soft Cup

Introducing another 18 Hour product that combines everything this consumer wants in her bra - the comfort and support she knows she needs -- and the feminine look she craves. Appealing to a younger, more aesthetic-conscious consumer, this bra features a soft hidden panel that lifts and supports the sides of the breast, giving a more smooth appearance on the side of the cup. Designed by and tested with real 18 Hour consumers, Comfort Shaping is the next evolution in fit, comfort and beauty for any 18 Hour day.